Fractional Marketing Manager

Working with you and the business as your outsourced marketing partner on a flexible, part time basis across all your marketing needs. 

THE PROBLEM THIS SOLVES

If marketing feels overwhelming, you’re not alone. 

Most growing businesses know they should be doing more but aren’t sure where to start, what to prioritise, or how to make it all work without spending a fortune. 

Hiring a full-time marketing manager or agency can feel like a big financial leap, especially when budgets are tight and results aren’t guaranteed.

That’s where I come in. I work as your outsourced marketing manager, essentially acting as your marketing lead on a flexible, part-time basis. 

I embed myself into your business, developing your marketing strategy, channel planning and delivery, so you’re not trying to juggle everything on your own. I bring structure, clarity and momentum, helping you focus on what will actually move the needle for your business.

Alongside this, I’ve built the AdBeat* programme, a trusted network of specialist partners I can call on when your marketing needs go beyond our own dedicated services. 

Whether that’s website and SEO support, Google Ads, branding, CRM and email or advanced content development, you get access to experienced specialists only when you need them. The right expertise at the right time, led and managed by me.

You get the reassurance of a dedicated marketing lead, plus the flexibility of a wider team without the cost or commitment of building it all in-house.

Contact me for more details on this service and how we can work together to best suit your business needs. 

Who This Is For

This service is ideal for:

WHAT’S INCLUDED

Marketing strategy and planning

tailored to your business goals

Channel planning and campaign management

to ensure marketing activity stays focused and consistent

Ongoing marketing leadership and support

acting as your outsourced marketing manager

Access to the AdBeat partner network,

bringing in specialists for areas such as SEO, paid ads, branding, CRM and content when required

How it works

Preparation
Define how we’ll operate day to day (1 on 1 and with your team) agreeing scope and priorities and setting up necessary access to become part of the business.
Delivery
Embed myself into your business and deliver against the plan within the agreed scope. You stay focused on running your business. I stay focused on making your marketing work.
Discovery
Discovery session to understand your business, goals and challenges and a review of your current marketing strategy
Strategy
Develop a focused marketing strategy that connects your activity to real business objectives. This sets out which channels to prioritise, how they work together, and what we’ll be doing and why
Review-
Report regularly on what’s performing, share clear and honest data, and use those insights to continuously refine the approach. You’ll always know exactly what’s happening and what’s improving for the business.
Discovery
Discovery session to understand your business, goals and challenges and a review of your current marketing strategy
Preparation
Define how we’ll operate day to day (1 on 1 and with your team) agreeing scope and priorities and setting up necessary access to become part of the business.
Strategy
Develop a focused marketing strategy that connects your activity to real business objectives. This sets out which channels to prioritise, how they work together, and what we’ll be doing and why
Delivery & Management
Embed myself into your business and deliver against the plan within the agreed scope. You stay focused on running your business. I stay focused on making your marketing work.
Review
Report regularly on what’s performing, share clear and honest data, and use those insights to continuously refine the approach. You’ll always know exactly what’s happening and what’s improving for the business.

Are you ready to work with me?